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Feeling Lost Trying to Navigate the Social Software Market? You’re Not Alone.
Editor’s note: This is a guest post contributed by Ashley Verrill, an analyst with Software Advice. Ashley has spent the past several months researching social media software and compiling the results...
View ArticlePrep for Your Next Campaign with these Social Media Checklists
You have an idea for your next social campaign. But do you know what you’re going to monitor and how you’re going to evaluate the effort? While it’s important to focus on the creative elements and...
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Listen Up! 4 Ways to Prepare for Real-Time Marketing with Social Listening
Real-time marketing is a way to interject your brand into what’s currently popular or trending in order to increase brand exposure. It’s about delivering the right message to the right audience at the...
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6 Social Media Manager Must-Dos Before a Holiday Vacation
Imagine: it’s early afternoon, and your holiday vacation starts tomorrow. Freedom is so close you can practically taste it, but there are a few things you need to wrap up before you head home for the...
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Hashin’ it Out: What You Can Learn From Monitoring a Hashtag
As a social media marketer you know the importance of monitoring your brand in social media. We’ve recently covered everything else you should be monitoring in social and one very important item was...
View ArticleYour Social Listening Checklist: What You Should Be Monitoring Besides Your...
Imagine millions of people talking about you behind your back. While some of the talk is positive and some is negative, all of it could be useful to you. Imagine being able to use that feedback to...
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New in the VU: uberVU Partners with NewsCred
What’s new in the VU? Today we announced a new strategic partnership with NewsCred, the leading content marketing and syndication platform. We’ve partnered with NewsCred to bring our users over...
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The Top 10 uberVU Signals of the Week
The world of social media chatter is never-ending–there’s always something new, and we want to keep you updated on what’s happening to the big brands. Using uberVU, we’ve been following some of the top...
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Advanced Social Media Monitoring and Moderation: 3 Takeaways
Earlier this week, we partnered with uberVU customer Mzinga for a webinar about Advanced Social Media Monitoring and Moderation. Along with a few members of Mzinga’s team, I discussed ways brands can...
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Top 10 uberVU Signals last week
Want to be “in the know” on real time social media insights for big brands? So did we. Using the uberVU product, we’ve been following some of the top brands out there in order to see key updates on...
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Social Data for Movie Studios: Keep the Show Going with Intelligent Monitoring
Movies have always been the best media products at getting people talking. Whether it’s the controversy of a great book getting screened for the first time, a respected director working on their latest...
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Should Poland Spring Run a Hangover Campaign?
After the State of the Union address this week, people flocked to social media to discuss not only our economy, preschool, and foreign affairs, but also Senator Marco Rubio’s lunge for Poland Spring...
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Super Bowl Advertising Winners: Pepsi and Mercedes Benz
If social media were real life, everyone talking about the Super Bowl would have been driving off in Mercedes-Benz’ new CLA and drinking a Pepsi. Why? These two brands were the most successful in...
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New in the VU: uberVU Now Automatically Detects Sentiment in 5 Languages
Social media is a global phenomenon that spans the boundaries of geography, age, culture–and language. That’s why, as part of our continuing mission to empower social media marketers to optimize their...
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Use Real-Time Social Media Monitoring to Win the Marketing Game
A couple of days ago, we experienced the most-talked about event in social media history: Super Bowl XLVII. As with every year, the brands and commercials associated with the event got almost as much...
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Social Media Face Off: JetBlue vs. Virgin Atlantic
It’s been a few weeks since we last forced two brands into a knock-down, drag-out Social Media Face Off, but today we’re back with a couple of heavyweights – JetBlue and Virgin Atlantic. We set up...
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uberVU integrates Google+ to help marketers grow and engage their community
At uberVU we are committed to providing you with the best tools to connect with your social media audience. And with over 135 million monthly accounts, Google+ is one of the biggest audience growth...
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